BEHIND CLOSED SET:
HOLLYWOOD’S ROMANCE WITH TOBACCO EXPOSED

 

 · The Beginning

· Tobacco & Hollywood

· Product Placement

· Hollywood Casualties

· Conclusion

· Quick Facts

· Key Messages

· Get Involved

· Powerful Web Links

· Send Letters

· References

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Conclusion

So, there it is. Hollywood’s Romance with the Tobacco Industry Exposed. Tobacco companies are masters of manipulation. These are the same people who testified, before Congress, that nicotine was not addictive while their own research showed otherwise. They also denied any involvement in product placement in the ’80s. But then, in 1998, we found that various tobacco companies had contracts and agreements with Hollywood studios and PR firms pushing them to place products in films! Can we really believe what we hear from Big Tobacco? And remember when we told you about how other products and companies spend millions of dollars placing their own product in films? Well, think about it again. Why would Hollywood charge Burger King $15 million dollars to include its products in MIB II but include numerous product appearances for Marlboro for free? That’s a really good question. We have to keep digging to find answers. You may not find any documents proving that they still actively seek tobacco placements in films, however, the truth remains: tobacco use in films has skyrocketed. And why, even after so many years of knowing that nicotine is addictive and that tobacco kills 400,000 American smokers and 53,000 non-smokers – and 4 million people worldwide – every year, 42 is Hollywood still addicted to Big Tobacco’s schemes?

Is Big Tobacco the real Hollywood player? Yes, but now it’s time to break up the romance. Instead of just looking at smoking as something normal you are now exposed to the truth.